Atima Omara,
President & Founder

Atima Omara is an award winning leader, strategist, advocate, working at the intersection of electoral politics and progressive movement. 

She is the CEO and Founder of Omara Strategy Group, a political and advocacy consulting firm that provides training, coaching and strategic advice to progressive candidates, organizations, and projects that focus on women, people of color, and other underrepresented communities in their mission and work. Atima, a strategist, organizer and advocate, with close to 20 years in national politics focuses on training and innovative strategies that win elections, inform policy, and build a more reflective democracy. 

Atima started Omara Strategy Group in 2017 after more than fifteen years working on multiple political campaigns and for progressive causes. A former campaign staffer, political organizer,  nonprofit executive,  and candidate for public and political party office herself, Atima honed her experience and leadership as campaign staff over ten Democratic campaigns at the federal, state, and local level; as an organizer for SEIU, political organizer for Project Vote, special assistant to former Virginia Governor (now US Senator) Mark Warner,  organizer and surrogate for Hillary Clinton for President, and Vice President of the Reproductive Health Technologies Project, a research based advocacy organization. Additionally, in 2013, she was nationally elected President of the Young Democrats of America (YDA), the nation’s largest partisan youth organization where she was also the organization’s first Black President in its 80+ year history.  During her tenure, YDA’s national membership grew, and she led an independent expenditure campaign to  targeted states in the 2014 elections that increased the young voter turnout for Democrats in critical races


For her work with Omara Strategy Group, Atima draws on her experience to advise organizations on political strategy and programming, build and execute training and coaching that resonates with candidates, campaign staff, and advocates from historically marginalized communities, and to identify and mobilize key voters through voter engagement campaigns anchored in authentic storytelling.


A sought after speaker and writer, Atima has been widely quoted in a number of outlets (Washington Post, The Atlantic, Politico, The Hill, USA Today etc), published in a number of publications (The Nation, American Prospect, Ebony, The Root etc),  and featured on cable news on issues ranging from the Democratic perspective on Congress, the White House and races across the country to the impact of gender and race in leadership, politics and culture. She has served in board leadership roles of multiple c4 & PAC organizations which include but not limited to the: Planned Parenthood Metro Washington Action Fund, Emerge Virginia, and the Virginia’s List PAC. She has received multiple awards and recognition for her work including being named to Ebony Magazine’s Power 100 and Jet Magazine’s 40 under 40. Atima received her BA from the University of Virginia and her Masters in Public Administration from George Mason University

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